Video Production Guidelines

Anyone is encouraged to post content on VidSF. Videos that meet our guidelines will be featured on the front page.

Featured videos are local, relevant, and quick with clear context. They follow a reasonable code of ethics.

Local and Relevant

Your video content should be directly relevant to the community of San Francisco or, even better, directly relevant to your local City neighborhood.

Quick

We recommend your videos last 3 minutes or less.

Clear Context

Clearly include context about your video — who, what, when, where, why.

Assume viewers are only moderately familiar with the City, as if they’ve lived here for about a year.

Objective or Indicate Opinion

Present your video objectively or clearly state your video as an opinion piece.

Code of Ethics

Videos should follow the National Press Photographers Association Code of Ethics.

Maintaining a code of ethics is important to avoiding liability for libel. Read more about LiabilityProtection.

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